Ashby is a content creator who has risen to internet fame through a mix of character skits, live streams, and lip-sync videos on TikTok. She first began posting videos on the platform in 2019. The main gain of attraction was when she posted a video of herself lip-syncing to a song from the musical Hamilton, and it went viral. In the video, she has a Sharpie-drawn goatee, where she was being Alexander Hamilton in an exaggerated way. The video gained millions of views and was the beginning of her gain of popularity as an online personality.
Following the viral video, Ashby continued creating similar content. She had a range of recurring characters that included a version of The Lorax that had a chaotic personality. Her personalities are often shown during livestreams,and they often feature improvised responses to viewers’ comments, character monologues and out of nowhere comedic moments. Her lives often attract thousands of viewers and are often shared and clipped and reshared widely across social media platforms.
Ashby’s content covers a range of layouts. In addition to her character videos she also post about her original music and also participates in trending sounds, she also occasionally discusses personal topics such as daily routines and mental health. To describe her style it is fast edited, exaggerated facial expressions and sudden shifts in characters. Much of her engagement happens during her lives on Tik Tok where her viewers are able to interact.
Her popularity has continued to grow due to her videos being shareable, her consistency of posting and the amount of recognizable characters. Even though she has gained a lot of popularity online she maintains mainly a private personal life and has not shared a lot of details outside of her content. She has mentioned having a fulltime job outside of her online platform. Her videos are usually filmed in the casual home setting.
Ashby’s rise on the internet reflects the trends of character driven content being able to gain attention on platforms like Tik Tok, where creators are able to build a larger audience through short videos and just livestreams. Her following continues to expand across social media and her videos has become very popular and recognizable on Tiktok.
